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Dan Grossman 


The Problem with Problem Solving


When we approach new opportunities as Industrial Designers, we immediately start to design in our heads, envisioning what the final output could become. But what happens when the problem we’re trying to solve takes us in unexpected directions? The challenges that companies and brands are facing today are bigger than ever, requiring multifaceted solutions. In this talk I’ll discuss how Industrial Design is both a craft and a mindset that can be used to tackle complex and ambiguous problems, and how to connect with clients and users to deliver meaningful results.

Director of Industrial Design at Smart Design

Dan Grossman is the Director of Industrial Design at Smart Design, where he focuses on creating meaningful products and experiences through a human centered design approach. Over the course of his career, he's been fortunate to work for a broad range of companies and brands, bringing innovative products and solutions to market across categories, such as housewares, power tools, consumer electronics, CPG, pet, medical, toy, lighting, non-profit and more.

Dan holds several design and utility patents, has won numerous design awards and recognitions and has had his work featured in Fast Company, Metropolis, Dwell, Core77 and the Cooper Hewitt Smithsonian Design Museum.





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© 2022


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Our EIN# is 82-1720724
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AdvancedDesign
© 2022


A 501(c)3 nonprofit organization.
Our EIN# is 82-1720724

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